Dublin Institute of Technology, Bachelor of Arts in Digital Marketing (Honours) Level 8, 1 Year(s)

Marketing is the discipline of understanding how and why consumers buy products and services and using those insights to satisfy consumer wants and needs. Digital marketing is marketing for the modern connected consumer. It combines traditional marketing with the latest digital tools and media to help businesses reach, connect and promote their products to a wider audience, using strategies that inform, captivate and engage.

Alongside their offline marketing activities, businesses and brands now recognise the value of having an active online presence. By 2020, it?s estimated that over 60% of all money spent on advertising in Ireland will be on digital advertising. This programme, mixing business, marketing and creative subjects, offers you a thorough grounding in the knowledge and skills you need to to work in contemporary marketing.

For more information on this course, you can get in touch with Manya Education for a detailed discussion and understanding of requirements. Just share your details and we will reach out to you for a FREE session.

Marketing is the discipline of understanding how and why consumers buy products and services and using those insights to satisfy consumer wants and needs. Digital marketing is marketing for the modern connected consumer. It combines traditional marketing with the latest digital tools and media to help businesses reach, connect and promote their products to a wider audience, using strategies that inform, captivate and engage.

Alongside their offline marketing activities, businesses and brands now recognise the value of having an active online presence. By 2020, it?s estimated that over 60% of all money spent on advertising in Ireland will be on digital advertising. This programme, mixing business, marketing and creative subjects, offers you a thorough grounding in the knowledge and skills you need to to work in contemporary marketing.

For more information on this course, you can get in touch with Manya Education for a detailed discussion and understanding of requirements. Just share your details and we will reach out to you for a FREE session.