Business World
For the second consecutive year, MEPL has tied up with Businessworld, to provide quality content for the Businessworld Mega B-School Guide, 2007 (fourth edition). This year more than one-third of the Guides content was provided by MEPL, with in-depth articles ranging from CAT, GMAT and study abroad. Sample tests were also provided by MEPL in the CD supplied with the Guide.
Some of the articles included:
- Highlights of the Indian MBA entrance test
- Demystifying CAT
- Mastering Verbal
- Interview Strategies
- Tips for Cracking Group Discussions
In turn MEPL received two and a half pages of advertisement, The Princeton Review Logo on the front cover and much credibility as a company with an excellent knowledge base.